
Certified North Carolina
Destination Business
A unique experience you don't want to miss!

What is a Destination Business?
Authentic Experiences. Big Discoveries.
Discover the places that make North Carolina unforgettable! Every Main Street has a story to tell. Some are whispered from century‑old brick storefronts; others rise from bustling cafés, family‑run shops, and creative spaces where locals greet you like an old friend.
Certified NC Destination Businesses are locally owned gems in North Carolina’s Main Street communities that turn a simple visit into a memorable adventure. Whether you’re exploring vibrant downtowns, savoring one‑of‑a‑kind flavors, or diving into arts and culture, these businesses invite you to slow down, connect, and experience each community the way locals do.
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Launched by the N.C. Department of Commerce Main Street & Rural Planning Center, the Certified NC Destination Business program is the first of its kind in the country, designed to highlight downtown businesses that deliver standout experiences you won’t find anywhere else.
Certified NC Destination Businesses completed specialized training with The Schallert Group, a national leader in consumer destination strategy, equipping them with a step‑by‑step plan to boost foot traffic, grow revenue, and attract visitors from across the region. Certified NC Destination Businesses are located in designated Main Street communities throughout North Carolina.
Meet Our Destination Business
Kitchen Kuriosities
Kitchen Kuriosites is an adorable little kitchen shop in the center of Historic Downtown Elizabeth City. Owner Pam curates her shop with a charming mix of new and old kitchen and dining goods. You'll find something for every aspect of cooking, baking, and serving your favorite meals as well as gifts for your favorite foodies! The store carries a line of earth friendly cleaning supplies and Fair Trade Certified wares. A pantry section is stocked with local teas & spices as well as baking mixes, olive oils, creamed honey and salsas. It's also home to the South's Largest Rolling Pin Collection!










Explore the NC Main to Main Trail
Certified NC Destination Businesses are part of the Main to Main Trail, a digital discovery trail, connecting North Carolina’s designated Main Street communities. The trail highlights:
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Downtown shopping, dining, and cultural experiences
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Outdoor recreation and local attractions
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Direct links to local Main Street programs and tourism websites
Build your trip around North Carolina's downtowns and local businesses, brought to life along the Main to Main Trail.
*Funding to enhance the Main-to-Main Trail was provided through a State Outdoor Recreation, Travel & Tourism Grant from the U.S. Economic Development Administration (EDA).
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